[home][rumors and news][model release matrix][tov motorsports][desktop calendar][exhaust notes][tov forums][links][search][sponsors][garage][login]

Tire Rack Upgrade Garage
 Search for a Dealer:
 Canadian Flag US Flag
 Honda Acura
 ZIP  
Acura
There are currently no active Acura promotions
Honda
There are currently no active Honda promotions
All-New 2022 Civic Sedan Arrives at Honda Dealerships Today, Raising Compact Sedan Game
More.......................
American Honda reports May 2021 sales results
More.......................
2021 Acura TLX goes on sale June 23, starting at $53,325. Limited to 2000 units for 2021
More.......................
2022 Honda Civic Sports at the port ready to be shipped
More.......................
A peek underhood of the upcoming 2021 Acura TLX Type S
More.......................
American Honda reports April 2021 sales
More.......................
Honda reveals all new 11th Generation Civic Sedan
More.......................
Type S Origin Story: A Look Back at Acura’s Type S History
More.......................
Civic --> Re: 11th Gen vs 10th Gen First Impressions
Join Discussion......
Videos --> Re: Are Tesla Stans Going to Ruin Car Culture?
Join Discussion......
Videos --> Re: Audi RS e-tron vs. Tesla S Cross Country
Join Discussion......
Videos --> i taught an AI to solve the trolley problem
Join Discussion......
General Talk --> Re: Rambling about my current stable: Fun with modern Hondas
Join Discussion......
Today's Reading Links --> Re: Tiny 22-lb Hydrogen Engine May Replace the Traditional Combustion Engine
Join Discussion......
General Talk --> Re: CLARITY PHEV DISCONTINUED.
Join Discussion......
General Talk --> Re: 2022 Ford Maverick revealed: 40 mpg hybrid pickup starts at $20,000
Join Discussion......
General Talk --> Acura pulling out of China?
Join Discussion......
Type R --> Type R - How Honda Got Fast | Up to Speed
Join Discussion......
Odyssey --> Re: kinda funny Ody story (2020 model)
Join Discussion......
Type R --> Re: 2020 FK8 Grille and Radiator transplant successful
Join Discussion......
Type R --> Re: Throttle House review and track test of CTR LE
Join Discussion......
Ridgeline - General Talk --> Re: 2021 Honda Ridgeline thoughts
Join Discussion......
Videos --> Re: 2022 Honda Civic walkaround
Join Discussion......
Jump to:
article details
Author Jeff Palmer
Categories Gasoline/Electric Hybrid , Insight
Create Date March 16, 2009 12:35
Last Update April 22, 2009 15:42
Introduction

It's been roughly 10 years since Honda debuted the first gasoline-electric hybrid vehicle to the US market. That vehicle was the 2000 Insight, an aluminum-bodied 70mpg eco-technological tour de force. It wouldn't be much of a stretch to describe the Insight as an eco-exotic, with its combination of cutting edge drivetrain technology (IMA, or Integrated Motor Assist) and super lightweight aluminum body construction.

Toyota's Hybrid Synergy Drive technology trailed Honda in the US market by about a year, but their HSD-powered Prius debuted in Japan nearly two years ahead of the Insight. The Prius wouldn't make it to the U.S. market until after it had received a mid-cycle model update. This version went on sale in the USA in 2000, and from that point it took surprisingly little time for the Prius to surpass the Insight's sales volume. In response, Honda expanded their Hybrid lineup a few years later, adding the Civic Hybrid in 2002, and in 2004, the Accord Hybrid. Even with three models flying the IMA flag, the Prius continued to outsell Honda's entire hybrid lineup.

Through these three models, Honda has taken several distinct market approaches, but the core IMA gasoline/electric technology has remained largely unchanged. The original Insight was Honda's most ambitious approach to date, seeking the maximum possible fuel economy with few compromises against that goal. The Civic Hybrid was designed to deliver superior fuel economy in an "everyday" mainstream family package. The Accord Hybrid was designed to deliver a blend of superior "V6-plus" performance with the fuel economy of a typical 4-cylinder engine.

None of these approaches have really resonated to the degree that Honda had hoped, so Honda is tacking in another direction with the 2010 Insight: unique "hybrid" styling with sufficient room for a family, exceptional real world fuel economy (thanks in part to an intelligent driver "coaching" system), and a class-leading sticker price. While the car is still packed with technology, much of it is carried over from existing Honda Hybrids; the bulk of Honda's engineering efforts have been applied towards making Hybrid technology affordable for the masses.

The 2010 edition of the Insight is also designed to be built in much greater volumes than the original Insight, with Honda initially targeting sales of 100,000 units in North America, and an additional 100,000 units sold elsewhere in the world. There are already rumors suggesting that Honda is working on making arrangements to increase those figures. The Insight went on sale in Japan on January 22nd and has been met with exceedingly strong demand.

The US version of the Insight will be offered in two trim levels: LX and EX, with an optional navigation system available on EX models. The LX will serve as the "gateway" model to hybrid technology, and comes equipped with typical Honda "LX-grade" level features such as a 4-speaker AM/FM/CD stereo (with aux input), power windows with auto up/down for the driver, tilt and telescoping steering wheel, remote keyless entry, 60/40 split folding rear seat, standard CVT transmission, power exterior mirrors, automatic climate control, outside temperature gauge, 15" steel wheels, a standard security alarm, and a rear wiper. The EX model is expected to be the top selling trim level and adds 15" alloy wheels, VSA (Vehicle Stability Assist), a special "7-speed" sport mode for the CVT, an upgraded stereo with USB ipod connectivity and a set of tweeters, turn signals on the wing mirrors, heated exterior mirrors, cruise control, center console storage/armrest, vanity mirrors, variable intermittent wipers, map and glovebox lights, and seatback pockets. The Navi option adds bluetooth handsfree link as well as steering wheel/voice controls for the stereo, navi, and bluetooth.

Honda expects the EX to represent the bulk (65%) of Insights that are sold, with the LX representing 25% of the mix, and the fully loaded EX-navi model accounting for the last 10%.

[Next Page]

reader's comments
Click Here to Submit Your Comments

Viewing Threshold (What is this?)

[fancy] [flat] [simple]
Subject Thread Originator Replies Last Post
  Interior questions
atomiclightbulb 3
  How did Wayne Gerdes do it?
CrystalFiveMT 11
  Saw one March 25 in Tyson's Corner, VA
MojaveAccord 4
  Eco Assist Everywhere!
enemy 3
  Honda Insight Homecoming and Canadian prices
Insightman 0
  Colors?
WCA19 7
  Thank you Jeff
iceman6 10
  some hybrid comments
TonyEX 13
  Official 2010 Honda Insight website is up
Insightman 0
  Series Hybrid
slowro 4
  seat height adjusters
A77 5
  Does HFP exist?
integrator 5
  Non-hybrid A/C compressor benefit
Insightman 3
  LX shifter has an L position
Insightman 0
  covered storage door under navi = memory card storage?
UzLess 1
Jump to:
2022 Acura MDX Specs and Features
Read Article....................
2022 Honda Civic Design Story, a video by Honda
Read Article....................
Photo Gallery: 2021 Acura TLX Advance
Read Article....................
Photo Gallery: 2021 Acura TLX - Details and Cutaways
Read Article....................
Photo Gallery: 2021 Acura TLX A-Spec
Read Article....................
TOV Photo Gallery: 2020 Chicago Auto Show
Read Article....................
Contact TOV | Submit Your Article | Submit Your Link | Advertise | TOV Shop | Events | Our Sponsors | TOV Archives
Copyright © 2020 Velocitech Inc. All information contained herein remains the property of Velocitech Inc.
The Temple of VTEC is not affiliated with American Honda Motor Co., Inc. TOV Policies and Guidelines - Credits - Privacy Policy
29