P54
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American Honda Reports August Sales: Total Sales Up 59.5 Percent; Acura Sets Monthly Light Truck Record on Record RDX Sales
Honda division sales up 57.9 percent, Acura sales up 72.8 percent
09/04/2012 - TORRANCE, Calif.
American Honda today reported August 2012 U.S. sales of 131,321 units, an increase of 59.5 percent compared with August 2011 (an increase of 53.6 percent based on the daily selling rate*). The Honda Division posted August 2012 sales of 115,675 units, an increase of 57.9 percent compared with August 2011. Acura's U.S. August sales of 15,646 units increased 72.8 percent compared with August 2011.
Honda
Honda division posts strong August sales of 131,321, best August sales in two years
Accord posted its second best sales month of the year at 34,848 units, up 89 percent; Civic sales up 106 percent with 24,897 units sold
CR-V continues sales success at 23,877 units, up more than 44 percent
Odyssey sales up more than 61 percent from August 2011, with 12,750 units sold in August
"It's clear that demand for Honda products continues to be strong, and we're on track to post our best yearly sales results in four years," said John Mendel, American Honda executive vice president of sales. "Honda is finishing the summer on a high note, and there's more to come as we build momentum toward the fall launch of the all-new 2013 Accord."
Acura
RDX sets its 4th-consecutive record sales month with 2,926 units, up 156.9 percent compared to August 2011
MDX remains the top-selling Acura vehicle with sales of 5,549 units, up 77.5 percent from August 2011
The TL was Acura's best-selling sedan with sales of 3,201, up 33.2 percent
"Acura sales continue to show great upward momentum, led by our strong light truck lineup," said Jeff Conrad, vice president of Acura sales. "The all-new 2013 Acura RDX is a hit with buyers thanks to its increased comfort, utility and power, along with class-leading fuel economy."
http://hondanews.com/channels/corporate-headlines/releases/american-honda-reports-august-sales-total-sales-up-59-5-percent-acura-sets-monthly-light-truck-record-on-record-rdx-sales
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DCR
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What is the excuse for the ILX this month?
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Edward
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Yes! TSX Wagon is selling!!!
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P54
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DCR wrote:
What is the excuse for the ILX this month?
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Could it be all the negative report from TOV scaring people away? As you for sure know TOV is the place to look up before doing any Honda/Acura purchasing. Maybe Honda should let TOV test new vehicles before start making them? Eventually they'll get it right, when they figure out the right power-train combo etc.
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98EX4cyl
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DCR wrote:
What is the excuse for the ILX this month?
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Top 3 excuses:
1) it's still too early?
2) it's modestly building momentum as inventories rise
3) up until now ILX & RDX did not have financing incentive offers. As of now (in my area at least) the ILX can be financed at 0.9% for up to 60 months.
Counter-argument, the RDX still has no finance deal and its sales pace it around 3000/month.
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superchg2
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DCR wrote:
What is the excuse for the ILX this month?
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I'm afraid that Acura's masterminds screwed the pooch on this one, DCR.
It's hard to believe that this is the very same company that came up with the new and excellent RDX!
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superchg2
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P54 wrote:
DCR wrote:
What is the excuse for the ILX this month?
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Could it be all the negative report from TOV scaring people away? As you for sure know TOV is the place to look up before doing any Honda/Acura purchasing. Maybe Honda should let TOV test new vehicles before start making them? Eventually they'll get it right, when they figure out the right power-train combo etc.
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Not to be a smart ass P54, but I think any of us regular's here at TOV could have told them to make the 2.4 THE power plant, automatic and 6 speed for the ILX and to lose the 2.0 and the wimpy Hybrid!
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330R
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DCR wrote:
What is the excuse for the ILX this month? |
Smart luxury is about not showing off. Modest sales numbers reflect that ideology.
And TOV is a big meanie poo poo head.
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iutodd
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DCR wrote:
What is the excuse for the ILX this month?
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June: 1081
July: 1410
August: 1733
So a 30% increase from June to July and a 22% increase from July to August. Obviously the car is a failure. Although I would be surprised if it got much past 2K units as long as the TSX is around.
Also don't forget that the much much loved first-gen TSX only sold about 2K units a month the first year it came out. Came out in April 2003 and that year it sold 18K units in about 9 months. (The next year it sold about 2500 units a month.) And that Acura added features and/or power to the engine over the next three Model years. We know that Earth Dreams is coming to the ILX and I would assume a whole bunch of safety tech is coming as well. I said it last month - Acura is OK with ILX sales so far. This month was really the first month that TSX sales took a hit - I'd probably look for that trend to continue.
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Mr. Taggart
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DCR wrote:
What is the excuse for the ILX this month?
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George Bush
The Tsunamis
Global Warming
The Dog ate Acura's marketing plans.
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superchg2
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Mr. Taggart wrote:
The Dog ate Acura's marketing plans.
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Exactomundo!
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330R
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I think that dog is malnourished...
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swmtam
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330R wrote:
I think that dog is malnourished...
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Made me chuckle out loud... ^_^
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owequitit
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iutodd wrote:
DCR wrote:
What is the excuse for the ILX this month?
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June: 1081
July: 1410
August: 1733
So a 30% increase from June to July and a 22% increase from July to August. Obviously the car is a failure. Although I would be surprised if it got much past 2K units as long as the TSX is around.
Also don't forget that the much much loved first-gen TSX only sold about 2K units a month the first year it came out. Came out in April 2003 and that year it sold 18K units in about 9 months. (The next year it sold about 2500 units a month.) And that Acura added features and/or power to the engine over the next three Model years. We know that Earth Dreams is coming to the ILX and I would assume a whole bunch of safety tech is coming as well. I said it last month - Acura is OK with ILX sales so far. This month was really the first month that TSX sales took a hit - I'd probably look for that trend to continue.
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Except that Acura had sales goals of 20K per year for the 1st gen TSX and 40K per year for the ILX. Apples to oranges, but nice try.
Also, the TSX inventory wasn't languishing on lots with super financing deals, whereas the ILX is...
But you are right on one point, nearly 6 months into the game, the ILX is unquestionably a failure.
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linty
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superchg2 wrote:
DCR wrote:
What is the excuse for the ILX this month?
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I'm afraid that Acura's masterminds screwed the pooch on this one, DCR.
It's hard to believe that this is the very same company that came up with the new and excellent RDX!
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+1
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typer_801
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Me too.
swmtam wrote:
330R wrote:
I think that dog is malnourished...
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Made me chuckle out loud... ^_^
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Hondarulez
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98EX4cyl wrote:
DCR wrote:
What is the excuse for the ILX this month?
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Top 3 excuses:
1) it's still too early?
2) it's modestly building momentum as inventories rise
3) up until now ILX & RDX did not have financing incentive offers. As of now (in my area at least) the ILX can be financed at 0.9% for up to 60 months.
Counter-argument, the RDX still has no finance deal and its sales pace it around 3000/month.
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Any breakdown of 2013 RDX vs 2012 RDX in terms of sales?
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ClementZ
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DCR wrote:
What is the excuse for the ILX this month?
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It's worse than the TSX which is still there.
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NorCalSales
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How funny, Honda kills it and it turns into an ILX thread. You guys are as predictable as the news.
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TonyEX
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DCR wrote:
What is the excuse for the ILX this month?
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Aimed at metrosexuals?
Kid you not... this AM, on the radio, an ad for the Focus hybrid... the "buyer" said he'd compared it with the Prius and Civic but he was too tall for those cars... and...that chicks digged a guy who owned a hybrid.
I guess macho trucks are out, touchy feely cars are in.
Liked they said... nothing wrong with the ILX if it were offered with the K24/AT5/NAVI for $29K. It'd sell like hotcakes.
Then a tasty version ILX-S with a high winding K22/MT6/LSD/NAVI/big brakes/ESL for $30K.
Perhaps a stripper version with R20/AT5/NAVI for $25K.
The hybrid ILX is wrong, it should at least pair the R20 with IMA.
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P54
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superchg2 wrote:
P54 wrote:
DCR wrote:
What is the excuse for the ILX this month?
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Could it be all the negative report from TOV scaring people away? As you for sure know TOV is the place to look up before doing any Honda/Acura purchasing. Maybe Honda should let TOV test new vehicles before start making them? Eventually they'll get it right, when they figure out the right power-train combo etc.
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Not to be a smart ass P54, but I think any of us regular's here at TOV could have told them to make the 2.4 THE power plant, automatic and 6 speed for the ILX and to lose the 2.0 and the wimpy Hybrid!
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No, no the 2.0L should be the hybrid solution. Yes, the 2.4L standard with 6AT and 6MT.
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TonyEX
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Edward wrote:
Yes! TSX Wagon is selling!!!
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I tell you... we're on the vanguard of a trend....
Surely time for AHM to kill it.
Cars we've owned that AHM killed:
Civic Wagon 77 CVCC
CRX '89 Si
Integra '86 LS, '90 GS, '95 GSR
Vigor '93 LS
Prelude '99 SH
CL '97/01
RSX '93 Type S
...
TSX '12 Wagon?
I tell you, if I buy it... run away from it. :-P
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P54
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TonyE wrote:
Edward wrote:
Yes! TSX Wagon is selling!!!
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I tell you... we're on the vanguard of a trend....
Surely time for AHM to kill it.
Cars we've owned that AHM killed:
Civic Wagon 77 CVCC
CRX '89 Si
Integra '86 LS, '90 GS, '95 GSR
Vigor '93 LS
Prelude '99 SH
CL '97/01
RSX '93 Type S
...
TSX '12 Wagon?
I tell you, if I buy it... run away from it. :-P
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New USA developed Accord wagon is coming, mind you it will address all the shortcomings of the current one.
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330R
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TonyE wrote:
Liked they said... nothing wrong with the ILX if it were offered with the K24/AT5/NAVI for $29K. It'd sell like hotcakes.
Then a tasty version ILX-S with a high winding K22/MT6/LSD/NAVI/big brakes/ESL for $30K.
Perhaps a stripper version with R20/AT5/NAVI for $25K.
The hybrid ILX is wrong, it should at least pair the R20 with IMA. |
I love you /no metro
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330R
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NorCalSales wrote:
How funny, Honda kills it and it turns into an ILX thread. You guys are as predictable as the news.
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Okay, you've gotta know that your response isn't exactly a shock, either. We have our roles, we play our parts. People like me have the role of enthusiast. Speaking for myself, Honda "killing it" isn't as important as what Honda's killing it with. In my satisfied fanboy days, when Honda was scratching the enthusiast itch, I loved to see Honda posting up the big numbers. It's bragging rights for the fanboys and for the sales guys. Today, while dissatisfied, I've got no problem at all with Honda "killing it". At the same time, that doesn't do thing one for me, because it doesn't do thing one for the product. You could say, but it does, because the more money Honda makes, the better chance they'll invest some of it into something fun for the fans. Right? Or, does success only serve to validate that what they're doing is exactly what they should be doing, and that is all they should do? Why bother spending money on a fun car that isn't going to post up the kinds of numbers that a Civic or Accord would?
But why pick on the ILX? Well, here's why I pick on the ILX. It is underwhelming and overpriced. It is too soft. The sportiest trim is not sporty enough. Where is the LSD from the Civic Si? Sharing the same suspension tuning across all trims is lazy. The hidden tailpipe makes the rear look incomplete, and again that is something that shouldn't be on anything more than the hybrid. No tech package on the 2.4 is seriously a dumb idea. Every potential ILX customer I know wanted the 2.4 and wanted the tech package to go with it. The market research for the ILX is a bad joke even by Acura marketing standards. Yes, market a car to people too broke to afford it and not even interested in driving anyway. Do that instead of trying to recapture some passion and some of the people who have left Honda and Acura.
Of course, the ILX has positives. The smaller size and the interior work just fine for me, and the styling isn't bad, and even handsome from some angles. The richer interior with a conventional instrument panel is what I asked for when we discussed over the past two years this "sub-TSX" that I hoped would be the return of the Integra. I also like the longer hood and more conventional windshield rake.. and I'm an 8th gen Civic owner, it's just that the ILX needs to differentiate from the Civic, and be more personal, which the ILX's dimensions help to do.
There is potential with the ILX. Make the 2.4 standard, keep the 6MT, add a 6AT or even a CVT for all I care, burn to the ground that horrible hybrid, and bring a cracking, high revving K22 with LSD (see TonyE's post) to the sport model, and include the tech package this time.
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330R
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P54 wrote:
New USA developed Accord wagon is coming, mind you it will address all the shortcomings of the current one. |
How do you know? Should it be, "I'm hopeful it will address all the shortcomings of the current one"?
What are you calling shortcomings of the current one, anyway? Is that just a blanket way of saying, hang on, don't leave, everything you don't like now will be fixed. It will. Is the "current one" the TSX Sport Wagon, or the Crosstour?
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TonyEX
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P54 wrote:
TonyE wrote:
Edward wrote:
Yes! TSX Wagon is selling!!!
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I tell you... we're on the vanguard of a trend....
Surely time for AHM to kill it.
Cars we've owned that AHM killed:
Civic Wagon 77 CVCC
CRX '89 Si
Integra '86 LS, '90 GS, '95 GSR
Vigor '93 LS
Prelude '99 SH
CL '97/01
RSX '93 Type S
...
TSX '12 Wagon?
I tell you, if I buy it... run away from it. :-P
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New USA developed Accord wagon is coming, mind you it will address all the shortcomings of the current one.
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The TSX wagon has no shortcomings on my book.
And I'm afraid that an "Accord" wagon will be more softly sprung than the "TSX" wagon. Acuras are always tuned better than Hondas... IMHO.
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NealX
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^ I'm working on the New Accord Sport Wagon right now! ;-)
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P54
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330R wrote:
P54 wrote:
New USA developed Accord wagon is coming, mind you it will address all the shortcomings of the current one. |
How do you know? Should it be, "I'm hopeful it will address all the shortcomings of the current one"?
What are you calling shortcomings of the current one, anyway? Is that just a blanket way of saying, hang on, don't leave, everything you don't like now will be fixed. It will. Is the "current one" the TSX Sport Wagon, or the Crosstour?
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I thought it was common knowledge that the TSX wagon is the Euro Honda Accord wagon or Tourer. With new Accord sedan made in USA it seems natural a new Tourer with updated design and drive-train will follow suit.
What are the complaints about the Tourer or sport wagon? One thing is the lack of space in the trunk compared to competition and of course that will be designed into the new Wagon that will be developed in USA under the leadership of the man appointed by Ito, Mr. Berkman, who was behind the beloved first TL. My mentions of shortcomings is those issues Honda has been aware of from current owners and the need to stay competitive.
You will have new drive trains; ED, 6AT, 6MT, diesel options etc. Naturally when making the new Accord wagon there will be an Acura version too. And with Berkman in charge you know it will perform.
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P54
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TonyE wrote:
P54 wrote:
TonyE wrote:
Edward wrote:
Yes! TSX Wagon is selling!!!
|
I tell you... we're on the vanguard of a trend....
Surely time for AHM to kill it.
Cars we've owned that AHM killed:
Civic Wagon 77 CVCC
CRX '89 Si
Integra '86 LS, '90 GS, '95 GSR
Vigor '93 LS
Prelude '99 SH
CL '97/01
RSX '93 Type S
...
TSX '12 Wagon?
I tell you, if I buy it... run away from it. :-P
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New USA developed Accord wagon is coming, mind you it will address all the shortcomings of the current one.
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The TSX wagon has no shortcomings on my book.
And I'm afraid that an "Accord" wagon will be more softly sprung than the "TSX" wagon. Acuras are always tuned better than Hondas... IMHO.
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Sure you would not mind more space in the rear and trunk? A 6AT or 6MT? More power and better FE?
Why should they not make an Acura version of the new Accord Wagon, just like they do now? With the right suspension to boot?
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