TurkMan71
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From Automotive News
Designers aim to get Honda back in sync with the times
"Toshinobu Minami, a young up-and-comer who penned the latest NSX concept, was tapped to lead global exterior design.
Yoshinori Asahi, a stylist with a penchant for American muscle cars, got the job as worldwide head of interiors.
The duo agree on one thing: Honda overestimated the impact of the global financial crisis and misjudged consumer tastes. The company's top market forecasters had bet that customers would put a new premium on fuel-efficient, no-frills cars.
Enthusiasm for fuel efficiency didn't fade. But customers flocked instead to cars sporting upscale features and bold, emotional styling. Upstart brands such as Hyundai and Kia began offering high trim and affordable prices."
http://www.autonews.com/article/20120611/OEM03/306119996#ixzz1xUZMuqC8Read
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Chocs
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| The two are working on a new design language under the banner "Exciting H Design," |
How would they say that in Japanese? I thought "H" has other connotations in Japan ;)
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CVCC1974
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I was looking at the Honda EV-Ster 1:1 clay model sitting in the background with the 2012 CR-V rims!
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DCR
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CVCC1974 wrote:
I was looking at the Honda EV-Ster 1:1 clay model sitting in the background with the 2012 CR-V rims!
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Hmmm, I have seen that clay model before, but it looked nothing like what is in that picture...
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Potenza
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DCR wrote:
CVCC1974 wrote:
I was looking at the Honda EV-Ster 1:1 clay model sitting in the background with the 2012 CR-V rims!
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Hmmm, I have seen that clay model before, but it looked nothing like what is in that picture...
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ClementZ
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"Styling points will include a grille-headlight combination that runs together in what Minami, 44, calls the Solid Wing Face."
I'm not too sure I like the sound of that.
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TurkMan71
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ClementZ wrote:
"Styling points will include a grille-headlight combination that runs together in what Minami, 44, calls the Solid Wing Face."
I'm not too sure I like the sound of that.
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If you look at the CRV, that's pretty much what he means....a more extreme example would be the FC Sport, P-NUT, EV-STER...
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ClementZ
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TurkMan71 wrote:
ClementZ wrote:
"Styling points will include a grille-headlight combination that runs together in what Minami, 44, calls the Solid Wing Face."
I'm not too sure I like the sound of that.
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If you look at the CRV, that's pretty much what he means....a more extreme example would be the FC Sport, P-NUT, EV-STER...
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CR-V? Ok.
FC Sport? Nay
P-NUT? Ehh.
EV-Ster? Ok.
Idk, my mind just went "eww" when I read "Sold Wing Face."
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danielgr
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Chocs wrote:
| The two are working on a new design language under the banner "Exciting H Design," |
How would they say that in Japanese? I thought "H" has other connotations in Japan ;)
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Subtle, but makes the whole difference ... ;)
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civicw
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The bio for Minami says that his notable exterior work includes the 2nd-generation Acura RL, 3rd-generation Acura TL.
I sure hope that Minami-san doesn't consider the bloated TL to have a "notable exterior".
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Nick GravesX
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danielgr wrote:
Chocs wrote:
| The two are working on a new design language under the banner "Exciting H Design," |
How would they say that in Japanese? I thought "H" has other connotations in Japan ;)
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Subtle, but makes the whole difference ... ;)
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You'll be telling me next that "Ichifani" is not a real Japanese word...
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carcrazy84
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"Toshinobu Minami, a young up-and-comer..."
"Age: 44"
What?
Anyway, it sounds like he's talented given he designed the 3rd-gen TL and the new NSX concept.
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